Small Businesses thrive in South Florida

Mint Eco Car Wash is on the expansion fast track

The odds were stacked against Mint Eco Car Wash.

It launched in West Palm Beach in 2019, right before the Covid-19 outbreak. But forward-thinking business decisions not only allowed the company to survive, it enabled the small business to thrive over the last three years.

Now housed in its upsized Palm Beach Gardens headquarters, Mint Eco employs more than 80 workers and operates three car washes in Palm Beach County. Each of those locations generates at least $2 million in annual revenue, according to CEO Geoffrey Jervis.

“Palm Beach County gave us opportunity, because it’s a very vibrant, fast-growing market,” he said.